Artur (Litar) Litarowicz

President, Personal Care & North America Beauty Operations

Litar leads Procter & Gamble’s global Personal Care business, which includes industry-leading billion-dollar and emerging brands such as Old Spice, Secret, Native, Ivory and Safeguard. He represents an organization of 1,500 employees across functions, focused on serving diverse consumers with superior products.

Litar began his career at P&G in 1996 and has amassed extensive experience across various roles and regions, including significant positions in Poland, Switzerland, and Singapore. He successfully led P&G’s Beauty business in Europe for nine years, driving impressive growth and reaching over 100 million households with a portfolio of brands.  He has worked with esteemed brands like Pampers, Ariel, Fairy, and Always. Litar is known for his ability to develop innovative and highly effective models and brand strategies, consistently placing the consumer at the heart of decision-making.

Born in Poland, Litar holds a Master’s Degree in Economics from the University of Wroclaw. He is multilingual, fluent in Polish, English and French.

Litar is relocating to Cincinnati, Ohio, with his wife. His family shares a passion for adventure, including sailing, scuba diving, climbing, and reading.